2017 Advertising Shipping Target Market 
Wiser
AUGUST 17, 2018
When Amazon first introduced free shipping in some parts of Europe, they saw a significant increase in sales for all places except for France. The reason why France’s sales were not on par with the other countries was because instead of free, shipping’s cost was mistakenly reduced to 1 franc (about 10 cents at the time).
Retail Next
FEBRUARY 27, 2020
As per a report from Global Market Insights , IoT in the retail segment is expected to grow 21 percent from 2017 to 2024. Some formats of digital signage use AI algorithms to analyze a shopper walking in and then predict his/her requirements and subsequently display advertisements that are apt for the shopper.
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