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Aldi at 35: How the German discounter has disrupted the UK grocery sector

Retail Gazette

The arrival of Kevin the Carrot Aldi’s Kevin the Carrot character has become a household name – but it wasn’t until 2016 that he made his first appearance in the grocers Christmas advert. increase in sales and helped the supermarket gain an additional one million new shoppers, Marketing Week reported.

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Beyond gender: How Lego’s push for ‘inclusive play’ reflects social change

Inside Retail

Last Monday, on International Day of the Girl, the Lego Group announced a commitment to removing harmful gender stereotypes from all of its products and marketing going forward. . Lego isn’t the first retailer to try to downplay gender in its marketing to kids. Blue-and-pink divide. They will also contribute towards unravelling bias.”.

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Affordable luxury: A look at Aldi’s London champagne bar

Inside Retail

Aldi’s latest pop-up is the second effort the business has made to showcase its wine offering, having also launched a ‘futuristic’ wine store in 2016 which saw online wine sales jump 47 per cent according to Gorkana. This latest wine store succeeded in showing off Aldi’s goods – but it was also just good marketing. “It

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Søstrene Grene to Open Flagship Store in Central London Amid UK Expansion Plans

365 Retail

Since its UK introduction in 2016, Søstrene Grene has garnered attention for its affordable, Scandinavian-inspired home goods. With a network of over 275 stores throughout Europe, the brand has already made a considerable international impact and has set ambitious targets for the UK market.

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How Buy One, Get One Can Improve Your Sales

Wiser

Besides covering your store with flyers, you can use your store layout to advertise your BOGO promotion by leveraging music, product displays, lighting and even climate control to present the best shopping experience as possible. That is up from 57 percent in 2016. . According to Stone Temple, 63 percent of U.S.

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Søstrene Grene, Danish Homewares Brand, Plans to Launch 100 Stores in the UK in Major Expansion Strategy

365 Retail

Danish retail chain, Søstrene Grene, has ambitious growth plans in place to open over 100 UK stores before the year 2030. Søstrene Grene opened its first UK store in 2016 and was met with huge demand for its Scandinavian inspired, affordable home accessories. “Søstrene Grene stores come in many shapes and sizes.