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From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. The brand achieved record sales of over $7.4 per cent increase in wholesale turnover, and a 10.8 billion globally, which reflects an increase of $1.1

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First Nations artists, Pride and mental health: Volley talks collabs

Inside Retail

According to Volley’s partnership manager Renee Jaeger, the NGA approached the brand after seeing Volley’s Wear it with Pride campaign. Volley’s content and marketing manager Anna Geason told Inside Retail that the best collaborations happen when there is an authentic connection between partner brands.