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The Global Reach and Sustainable Impact of Green RFID Technology

Retail TouchPoints

It is a technology that uses radio waves to read information stored in an antenna — at retail, this is most commonly placed in a sticker or tag — without requiring physical contact or a line of sight. Especially in this era of fast fashion, most retail products are produced overseas and shipped thousands of miles to their destination.

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How to join the dots between seemingly disparate customer demands; sustainability and value

365 Retail

However, with inflation at its highest in over 40 years , the cost of living crisis is forcing consumers to make complex value judgements; how can they square the need to budget carefully with their desire to purchase sustainable goods with a heftier price tag? Online searches for sustainable products are up over 70% in five years.