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Why Retail Brands Need to Collect Their Own Data

Retail TouchPoints

JUNE 18, 2024

Give Some, Get Some It makes a lot of sense when a brand offers a nominal discount to encourage an email sign-up or account creation. Most consumers are willing to part with personal information in exchange for something they value – and consumers value many things beyond discounts and markdowns.

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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

FEBRUARY 28, 2023

Both of these stars have been seen modelling Fashion Nova clothing on their own Instagram accounts and Cardi B also has her own Fashion Nova clothing line. If you can’t move all of the inventory then markdowns are required which eats into sales per sq. Large stores are inherently risky. and ultimately profitability.

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