Remove 2014 Remove Accounting Remove Checkout Remove Promotions
article thumbnail

What next for PayPal, as CEO announces he is standing down?

Retail Focus

When he joined in 2014, the company was owned by eBay. It was primarily associated with the checkout at the online auction site and being used for peer-to-peer transactions. The number of active accounts stood at 430 million, and PayPal now operates in 200 markets. ” Schulman has been a transformational force at PayPal.

article thumbnail

The Google Ads Strategy of Glossier (Case study)

Store Growers

So in 2014, she managed to raise $2 million in venture capital to start Glossier. Referrals account for 4% of traffic. That site accounts for 32,000 visits a month, so its a pretty vital part of their content strategy. Another 15% comes from Buzzfeed, that’s promoting Glossier via an affiliate deal. Google Search Ads.