e.l.f.’s Strategy for Staying on Top
Indigo 9 Digital
MARCH 8, 2023
One of the main trends playing out in the retail sector is that consumers are struggling to make ends meet with over 60% of Americans living paycheck to paycheck. caught onto this trend early when it launched back in 2004 and sold lipstick for only a dollar online. In 2013 e.l.f CEO Tarang Amin. By 2019 e.l.f.
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