Due Diligence: Winning October Prime Day Prep Strategies
Retail TouchPoints
SEPTEMBER 26, 2023
Pushback from Amazon is inevitable, as it will want to keep inventory down; however, it is imperative to plan ahead. Don’t oversell products if you don’t have the supply to fulfill orders. What still needs to ship? Businesses are more likely to influence Amazon buy-in when they can definitively sell what they say they can.
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