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lululemon’s Strategy for Success, 5 Things to Emulate

Indigo 9 Digital

By Tricia McKinnon In a turbulent retail sector, lululemon is a bright spot. It is one of the best retailers in the world with a growth trajectory that leaves many envious. In 2011 lululemon brought in $1 billion in revenue, a decade later it is a $6 billion company in terms of revenue. Stretchy yoga pants, is that all it takes?

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Myth or Truth: Is Brick & Mortar Actually Dying?

Rangeme

A decade in review: Ecommerce sales vs. total retail sales 2011-2020. Multisensory experiences Immediate access to products Opportunities to test product quality and fit Human touch that builds relationships and trust Showrooms that drive product discovery Easy returns An escape from our pandemic cocoons. Digital Commerce 360.

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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

Consumers like to touch and feel products and let’s be honest returning online orders can be a hassle. Everlane is a clothing brand that sells high quality basics (cashmere sweaters, cotton t-shirts and jeans) but at lower prices than retailers like J.Crew. Explore unconventional and creative marketing. Still not convinced?

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McDonald’s Digital Strategy, 10 Things You Need to Know

Indigo 9 Digital

Our loyalty customers are far more likely to return in the next 30 days compared to non-loyalty customers," said Joseph Erlinger, president of McDonald's USA. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 4. Do you like this content?

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