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How Verizon Personalizes CX, from Engagement to Post Purchase

Retail TouchPoints

AUGUST 29, 2023

That’s why the retailer and mobile service provider uses multiple technology solutions to create a personalized shopping experience at scale. Retail TouchPoints: Many consumers begin their purchasing process online but end up in brick-and-mortar stores. How does Verizon facilitate that type of shopper journey?

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McDonald’s Digital Strategy, 10 Things You Need to Know

Indigo 9 Digital

MAY 10, 2023

While McDonald’s may seem like a traditional brand it has made great strides in modernizing its customer experience. Since McDonald’s is keen to acquire more digital customers it runs promotions like offering a free 10 piece box of Chicken McNuggets for people who sign up for MyMcDonald’s Rewards.

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