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At What Goes Around Comes Around, Store Designs Reflect Founders’ Passion for Luxury Vintage Resale

Retail TouchPoints

It’s been 30 years since Seth Weisser and Gerard Maione opened their vintage boutique, What Goes Around Comes Around (WGACA) during the 1990s emergence of consumer appreciation for preloved garments. In 2011, WGACA moved westward, settling on Los Angeles’ La Brea Avenue, where shoppers can find an array of styles, from vintage to streetwear.

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