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How Starbucks is Using Mobile Apps to Significantly Increase Sales

Indigo 9 Digital

By Tricia McKinnon Starbucks is a company that has long known that the future of retail is tied to technology. Back in 2009 it launched its mobile app. Then it began offering in app payments in 2011. Starbucks’ mobile payment app is so popular that a few years ago it had the most mobile payment users in the United States.