Remove 2009 Remove Customer Experience Remove Customer Retention Remove Retail Trends
article thumbnail

How Starbucks is Using Mobile Apps to Significantly Increase Sales

Indigo 9 Digital

By Tricia McKinnon Starbucks is a company that has long known that the future of retail is tied to technology. Back in 2009 it launched its mobile app. We continue to leverage the advantages of our mobile app to elevate the personalization of the customer experience and deepen customer engagement….Our

article thumbnail

Starbucks’ Digital Strategy, Why it Outperforms

Indigo 9 Digital

Starbucks is a company that has long known that the future of retail is tied to technology. Over a decade ago in 2009 it launched its mobile app. Customers using this feature can skip the line (most of the time) in store by placing their favourite order from the most convenient location whether that is at home or on the way to work.