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eCommerce and its Profitability Issue. Why its So Hard to Make Money

Indigo 9 Digital

The irony of online shopping is that the most economical model for a retailer is when customers are not purely online shopping at all. If getting the order to you is expensive what about returns? This process of ordering and returning goods is very expensive. Take mattress retailer Casper. In 2018 Casper spent $80.7

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5 Ways Dollar Stores Make Money & Beat the Competition

Indigo 9 Digital

The areas where dollar stores have flourished are often known as “food deserts”, markets where consumers are many miles away from a grocery store or a big box chain such as Walmart but they still need a place to buy household items and food at affordable prices. The truth is that not all items sold in dollar stores are the cheapest.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

It seems like a misnomer that someone will place an order online at home and then will put on their jacket get into their car and go to pick it up. Take a look at Target. That sentiment was echoed when Walmart CFO Brett Briggs said : “it is a big advantage being an omnichannel retailer and I think that is showing right now.

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Combatting Waste in the CPG Industry

Rangeme

The consumers who throw it out of their car windows, certainly, but can we also point fingers at retailers and the CPG industry? Along with refillable stations and bulk sections in grocery stores, which we’ll cover in an upcoming blog post, retailers and CPG companies are looking at the following solutions: Reducing packaging.

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How Target Built 10 Billion Dollar Private Brands

Indigo 9 Digital

Target’s All in Motion private label clothing brand By Tricia McKinnon One of the oldest tricks in a retailer’s playbook is to have a portfolio of great private label brands. Back in the early 2000s Target was known for its cheap chic clothing but by the time the recession hit in 2008 and 2009 Target had lost its way.