More recessions lessons from Greenlit Brands, Camilla, Super Retail
Inside Retail
AUGUST 25, 2022
With liquidity being key, we knew that if the product was not selling now, it would not sell in November, being summer, so we had to take the markdowns and be ruthless. All too often, especially if there are supply chain challenges, retailers will be reluctant to take the deep markdowns required to clear the stock. Cash is king.
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