How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS
Retail TouchPoints
MARCH 1, 2024
Women’s intimates and apparel retailer Natori has shown that using artificial intelligence (AI) can supercharge retailers’ retargeting efforts. Natori can use Albert to target customers who had previously engaged with and/or purchased similar products, registered on the ecommerce site or participated in a promotion.
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