2001 Accounting Returns Social Commerce 
Retail Geek
MARCH 31, 2021
Given how Shoppers tend to buy the same item in multiple sizes when they order online, Macy’s can use it stores to handle returns which lowers the shipping cost and offers a chance to win some sales while those customers are in there are stores.
Retail TouchPoints
APRIL 25, 2023
Despite the format’s wild success in China, where it accounted for more than 17% of all ecommerce sales in 2022, livestream commerce has been slower to take off in the U.S. Victoria’s Secret pioneered the idea of a lingerie fashion show in 2001 and turned the annual event into a nationwide television spectacle.
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