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(Some of) the Technology that is Empowering the Customer Channel in Physical Retail

Retail Next

Half shipped, half in store? Ship to store? Allbirds (via Shopify), to highlight one retailer, offers pick up in store and fulfills orders via ship from store. . Swarovski has also played in this space. They are in control. Customers (or should I say “shoppers”) don’t look at different channels. Drive through pickup?

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How Interior Define ‘Democratizes Customization’ with Digital Tech and Localized Sales

Retail TouchPoints

Customers meet virtually with a local design specialist who walks them through the process, just like they would in a physical store, while also helping them navigate the website and use a suite of digital tools including mood boards , space planning tools and an AR app that lets customers test out their creation in their room.

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