Welcome home: Melbourne womenswear label Steele opens first physical store
Inside Retail
DECEMBER 21, 2021
Here, we chat with Steele founder Jessica Reid about the story and inspiration behind her brand and why despite the ever-changing retail landscape, it was the perfect time to finally invest in bricks-and-mortar. Soft hues and natural light encompass the space where the focus on customers is to make them feel welcome.
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