Why retailers view CX as a ‘nice-to-have’ rather than a core driver of revenue
Inside Retail
MAY 27, 2025
Redirecting efforts into express checkout lanes and self-service kiosks led to a 40 per cent reduction in wait times and a 15 per cent lift in customer return rates. Example: A beauty brand upgraded its online chat support to improve response times, but customer complaints about the returns process persisted.
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