Independent Retailer

NOVEMBER 3, 2022

“The customer is always right.” This is the motto many retailers live by, and while some customer complaints have easy fixes, others may cause you to lose your patience. Small businesses especially need to keep their composure with difficult shoppers because their livelihood is based on superior customer experiences.

Management 80

Management Marketing Consumer Customer Experience 80

Retail TouchPoints

NOVEMBER 26, 2020

Customer lifetime value, or CLV, is an important metric for any online business because it covers how much people are going to spend from you over the course of their life. Every cent grows your business, and it’s generally easier to have people buy from you a second time than it is to secure a new customer.

Payment Services 190

Payment Services Checkout Shipping Fulfillment 190

Retail Adventures

JULY 7, 2023

And what happens to a customer who shops via both bricks and clicks. Jayna Gedney wants you to be able to smell her store’s website. Jayna is the store manager of Ben Franklin Crafts & Frame Shop in Monroe, Washington. The store is owned by the Taylor family, established in 1975 by Adrian and Deanna Taylor. Taylor, their son.

Shopping 52

Shopping Location Consumer Management 52