Remove Home Furnishings Remove Marketing Remove Promotions
article thumbnail

2024 Home Furnishings Industry Trend Guide

Storis

So, buckle up, home furnishings retailers; we’re ready to accelerate. We surveyed home furnishings retailers for insights on strategies to accelerate growth. More than 50% of those surveyed plan or use Generative AI for designing digital ads, writing content, and personalizing marketing.

article thumbnail

RH to Remodel All Stores, Unveil New Gallery Design

VMS

In a letter to shareholders , Friedman again lamented the “widespread discounting” across the home furnishings industry. “ … While it’s been almost two years since we’ve deployed a promotional email, we’ve been receiving two sale emails per day from many home furnishings retailers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

Gen X homeowners are also 21% more likely than the average consumer to receive marketing messages in the mail and 30% more likely to use coupons — so don’t abandon your direct mail flyers yet. This might come as a surprise: As a result of the pandemic, 19% of Boomers decreased their home improvement projects.

article thumbnail

What’s In a Name? Overstock CEO on the Value of its Bed Bath & Beyond Rebrand

Retail TouchPoints

We’re an online home furnishing and furniture company. I think the mobile app will be appealing, and so will our social media marketing. Using Canada as a Testing Ground The plan to rebrand Overstock as Bed Bath & Beyond is starting in Canada, which is a smaller market for both brands. relaunch. “We’re

article thumbnail

City Furniture Overhauls Ecommerce Approach to Create Highly Customized Shopper Journeys

Retail TouchPoints

The home furnishing and accent retailer, which operates 20 showrooms and 13 Ashley Home Store showroom licenses in Florida, partnered with cloud commerce provider Kibo , which offered a flexible ecommerce technology that would allow CITY Furniture to develop and support highly customized customer journeys and a fluid shopping-cart experience.

article thumbnail

2024 Industry Trend Guide

Storis

So, buckle up, home furnishings retailers; we’re ready to accelerate. Our survey found that furniture retailers are enthusiastic about many applications of AI led by those that will increase marketing efficiency and reduce bottom-line costs. economy is driven by consumer spending and a thriving job market.

article thumbnail

Reputation Management’s Value to Brands

Storis

Your Brand’s Online Reputation Impacts Customer Perception Your home furnishings business’ reputation is an important part of your brand. Home furnishings retailers have it in their power to convey consumer trust, exceptional customer service, and their brand’s aesthetic.