Daiso, Muji, Moshi Moshi? Why this Japanese-inspired chain is taking off
Inside Retail
NOVEMBER 8, 2023
Even the name Moshi Moshi is a Japanese phrase – it’s an informal way of saying “hello” when answering a phone call from a family member or friend – and given the love of Thai people for Japanese culture and products, that isn’t such a bad marketing tool. per cent, as was the net profit margin of 14.5
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