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Key Takeaways From the Wiser Industry Leaders Brand Panel: Sales Strategy and Technology

Wiser

Marketing initiatives can thus be crafted to appeal to the unique preferences of full-price shoppers versus discount-driven consumers, elegantly avoiding the pitfalls of broad discount strategies. Adjust Retail Execution for Maximum Impact : Understand the nuances of high-end and outlet store dynamics to tailor retail execution.

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What is a Niche Market?

Small Biz Trends

This strategy will afford you the following competitive advantages: Brand loyalty: With a niche market, you engage with a smaller targeted audience. Because you run targeted ads specific to the needs of your target audience you cut your costs substantially when marketing your products and services.

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MUST Wine Loft Discovers Charcuterie Must-Haves By Ordering On RangeMe

Rangeme

Arkwright: Our target market is anyone and everyone who appreciates and desires artisanal cheeses, charcuterie, local products, and small or large production wines from all over the world. As the buyer and head curator at MUST, RangeMe has been super helpful for product discovery and fulfillment.