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IKEA’s Strategy for Staying on Top

Indigo 9 Digital

area residents are often frustrated by being stuck in traffic, we identified geographic areas in the market that are beyond a 30-minute drive from existing stores and where affinity to IKEA is extremely high,” said IKEA Area Manager Janet McGowan. Stores as fulfillment centres. Understanding that many L.A.-area Sustainable practices.

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Cross-Channel Home Décor Retailing: 5 Take Away Lessons from The Game Changers

RETAIL MANAGEMENT SOFTWARE

While brick and mortar stores still play a strategic role in this market vertical, online shopping has skyrocketed, and with $294 billion expected in online home furnishing sales by 2022, retail store owners can no longer afford to miss out on the opportunity to ramp up their cross-channel game plans.

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Wayfair’s Strategy – 7 Compelling Facts You Need to Know

Indigo 9 Digital

By Tricia McKinnon Wayfair is more than just a pretty website, the company has been able to penetrate the online home goods market in a way that few competitors including Amazon have been able to. Wayfair launched after it consolidated 250 individual websites selling home furnishings into a single brand called Wayfair.