Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks
Retail TouchPoints
FEBRUARY 27, 2024
A network outage can mean lost sales in the short term, as shoppers simply move to another brand for that purchase, or losses in the long term if that customer does not return. While the report primarily focuses on how AI can optimize store layouts and marketing strategies, there is an underlying message on data security.
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