As the Holidays Approach, it’s Time to Rethink Retail Pricing Methodology…and AI Can Help
Retail TouchPoints
DECEMBER 12, 2023
In this kind of shopping environment, how should retailers align their promotions and markdowns for the greatest impact? To capture these customers, should all the hot new designer denim be subject to the same standard holiday promotion, or should the more popular washes follow a different promotional cadence?
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