AI and Retail Promotions: How to Hit Your Promotional Goals
Retalon
JUNE 18, 2019
Winning market share will impact short-term profits, but these promotions help position a new retailer for sustainable sales in the long term. Keep in mind that promotions are not the same part of a product’s pricing lifecycle as Markdowns. In contrast, markdowns are permanent changes designed to clear inventories at the season’s end.
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