Store Growers

MAY 2, 2019

In this article, I’ll show you how to think more strategically about Google Ads. As a bonus with this article, I’ve created a worksheet to help you implement this Google Ads strategy for your own online store. It can be used to map out all of your marketing activities, but in this article, I’ll use it for Google Ads specifically.

Advertising 37

Advertising Shopping Accounting Outdoor 37

Store Growers

APRIL 29, 2019

After reading this article, you’ll know: The benefits of using ad extensions in your Google Ads campaigns. It’s important to highlight that the ad uses an occasional promotion (Easter), which you can set in Google Ads (I’ll show you how a bit later in this article). Remember the ad with the phone number earlier in this article?

Promotions 38

Promotions Advertising Location Accounting 38

Store Growers

MAY 1, 2019

This article bundles all of the different research and reports that I have collected over the years. For new clients, these metrics offer a great way to put together a plan to set goals and expectations. And with existing clients, benchmarks are good way to see how we stack up against others.

Shopping 51

Shopping Advertising Merchant Services Checkout 51

Advertiser: Experience Retail Today

With a recession predicted, retail is often the hardest hit. Marketing is crucial to remain prosperous once economic difficulties have subsided, but investing in the right places is critical. Here are 10 expert tips for retail marketing in a recession.

Retail Marketing