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2023: The Year of Customer Retention? Retail Tech Predictions

Retail Assist

Quick commerce, social commerce, marketplaces, greenwashing of brands, a resurgence in physical retail and a rebalancing of ecommerce were key themes during the year. Whilst some press reports suggest there could be a decline in social media usage amidst a shunning of Big Tech, it’s pretty unlikely.

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The State of Gamification in Retail: How Brands Can Take Advantage

Retail TouchPoints

For example, a grocery store may hand customers “scratch and save” cards at checkout, capturing customers’ attention through the thrill of winning free or discounted items that will guarantee their return to that store. Focus on customer retention. Make it fun.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.