Consumer Marketing Retail Marketing Retailing Pricing 
365 Retail
OCTOBER 17, 2023
Genie Shopping, a leading UK retail price comparison engine , has appointed performance marketing expert Warrick Lambert as its first-ever Chief Executive Officer. Founded in 2006 under the original name Crowdstorm, Genie Shopping initially operated as a consumer-centric shopping website.
Inside Retail
MAY 22, 2022
The caveat on these numbers is that some of the increased revenues are being driven by prices sneaking up, particularly in food and household goods. This is a feature of retail everywhere in the world right now and it is likely to be sustained for some months. The Consumer Price Index was up 4.8 per cent to 22.2
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365 Retail
JULY 20, 2023
Nevertheless, Helen Dickinson, CEO of the BRC, acknowledged more consumers were “cautious” about purchasing big-ticket items such as high-tech equipment or furniture. Are there fears that UK retailers may struggle to bring down prices?
Retail Bound
FEBRUARY 20, 2024
You have put in countless hours of hard work and dedication to create something unique and valuable, and now it’s time to introduce it to the market. One crucial aspect that can make or break your product launch is pricing. In this blog post, we will discuss some tips on how to price your product for a successful launch.
Wiser
SEPTEMBER 6, 2022
For most, the answer will be price. The ability to compare prices, get the lowest prices, find good deals on products, and so on. The bottom line is that price is always top of mind for consumers. Price matching is when a retailer lowers a product’s price to match another competitor in the same market.
Shopper Intelligence
APRIL 30, 2021
“Category” is one of those few parts of consumer goods life where it’s our job to bridge the divides, bring people together and align different objectives. Retailer vs Supplier. First, I could be talking here about where the world of the retailer and the supplier collide. Sales vs Marketing. Promotions are good.
Retail Bound
MARCH 22, 2021
To answer this question, here are some reasons why a particular company might have been rejected by the retailer: The company or the products didn’t have a track record of sales or lacked mass market appeal ( Buyers hate being a guinea pig for an untested company or product ). Determine the correct cost/pricing strategy.
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