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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. Doubling down on merchants outside of China. Wish is based in the U.S.,

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How Brands can Deliver More Value to Shoppers in 2023

Retail TouchPoints

Although there are signs that inflation is easing, higher prices and an uncertain economy continue to impact consumer behavior. Although many customers are “brand loyal,” given the economic environment, stressed consumers nowadays will most often make retailer and product choices with price as the main factor. Today’s Consumer Mindset.

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How to Make the Most of Free Google Shopping Listings

Retail TouchPoints

With the coronavirus pandemic forcing businesses to shutter their brick-and-mortar outlets and target customers online to simply stay afloat, many have had to drastically increase their digital marketing spend. Indeed, nearly three-quarters of online retail ad spend is now on Google Shopping ads, acquiring 85.3% of all clicks.

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Why DoorDash & Other Delivery Apps Struggle with Profitability

Indigo 9 Digital

Consumers around the world either couldn’t go to their favourite restaurant due to public health restrictions or they prefered to avoid going outside altogether. Food delivery companies largely sell an undifferentiated service. In the third quarter of 2022 DoorDash paid $446 million in marketing expenses or 35% of revenues.

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What is Affiliate Marketing? Everything You Need to Know in 2023

Small Biz Trends

Affiliate marketing is popular among businesses because it only pays if a specific action results in an increase in sales. You can make quick money as a marketing affiliate by recommending great products and services to your readers. What is Affiliate Marketing? billion U.S. dollars by 2022, up from 5.4

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Jason & Scot Show Episode 294 – Amazon Q2 2022 Earnings

Retail Geek

But you know inflation is kind of I feel like is misunderstood and people talk about about it being one number consumers spend a bunch of money on a big basket of goods and the amount of inflation on each item in that basket of goods. Varies wildly right so the amount of inflation we’re seeing in gasoline.

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Jason & Scot Show Episode 296 – Guardian Baseball Co-Founder Matt Kubancik

Retail Geek

Mark is an experienced Marketplace seller, and his current business Guardian Baseball is a hybrid seller selling both wholesale and owned brands direct to consumer from a Shopify site, and via multiple marketplaces including Amazon. Amazon and helping with them their Logistics and health and beauty and those are very.