Retail TouchPoints

SEPTEMBER 30, 2022

Using OOH media and location-based targeting strategies allows retailers to maximize the value of customer floor time to increase basket size and drive revenue. Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table.

Marketing 266

Marketing Promotions Advertising Comparison Shopping 266

Retail TouchPoints

MAY 5, 2021

“Even pre-COVID, so much of the beginning, top-of-funnel car-buying exercises already happened online,” said Katie Currall, VP and Account Manager at Material in an interview with Retail TouchPoints. Thrive Market is essentially promoting the wine, and then the actual sale is taking place with a regulated entity,” explained Brandenberg.

Returns 274

Returns Consumer Marketing Comparison Shopping 274

Retalon

AUGUST 20, 2019

The debate over bricks (physical locations) versus clicks (online stores) has long centered on several key factors, including: – Cost efficiency. If you doubt the benefit of such a strategy, just consider the speed at which Amazon has started to acquire physical locations – over 500, including Wholefoods and book stores.

Fulfillment 32

Fulfillment Comparison Shopping Markdowns Promotions 32

Retalon

AUGUST 20, 2019

The debate over bricks (physical locations) versus clicks (online stores) has long centered on several key factors, including: – Cost efficiency. If you doubt the benefit of such a strategy, just consider the speed at which Amazon has started to acquire physical locations – over 500, including Wholefoods and book stores.

Fulfillment 32

Fulfillment Comparison Shopping Markdowns Promotions 32

Retalon

SEPTEMBER 22, 2021

Instead of only shipping to customers’ homes, retailers let online customers shop from their local and online store’s inventory and pick up their orders from their closest brick-and-mortar location the same day. Store-specific information about curbside or in-store pickup locations. Payment, return, and exchange policies.

Fulfillment 41

Fulfillment Payment Services Inventory Management Shipping 41

Retalon

SEPTEMBER 11, 2020

For example, most retailers order too much of the wrong products and then rely on discount promotions and clearance pricing to fix the resulting inventory problems. The demand forecast informs plans for more accurate product assortment decisions, promotional strategies, and more. Demand Forecasting Methodologies.

Payment Services 41

Payment Services Promotions Accounting Fulfillment 41