(Some of) the Technology that is Empowering the Customer Channel in Physical Retail
Retail Next
APRIL 1, 2021
Social commerce. Not only did we see traffic and dwell time shifts relating to sales, visual merchandising and marketing changes, but we also learned unexpected things like shifts in conversation rate at very specific times of day. . But they aren’t the only one in this space. TikTok has tested a “Shop Now” button.
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