Devising an Optimal Returns Policy for Your Business
Retail TouchPoints
MARCH 28, 2023
My research (done with various co-authors) shows that self-selection is at least as profitable as algorithmic identification for product categories where renters’ willingness to pay for temporary use of an item is relatively low. The ecommerce website Jet.com, which was sold to Walmart in 2016, used this strategy — just to name one example.
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