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The Basics of How to Get Your Clothing Brand In Retail Stores

Retail Bound

Develop a comprehensive brand image: Your clothing line must have a well-crafted logo, a consistent and identifiable color palette, a unique name, and a design style that resonates with your potential customers or target market. 4 Basic Steps in Taking Your Clothing Brand in Retail Stores 1. Who is your target market?

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Best of 2024: From swoosh to stumble, can Nike regain its stride?

Retail Gazette

GlobalData head of apparel research and analysis Chloe Collins explains that it’s about having “the right blend” of both DTC and wholesale. He uses its Dunk Panda shoe “as a prime example” Nike Panda Dunk “At one point hitting market prices of 250+ in all sizes, it was desirable.