Apparel ATV Customer Experience 
Retail TouchPoints
OCTOBER 22, 2024
She also is building a new customer experience integration organization to deliver more unified end-to-end customer journeys. For marketers, incrementality is paramount,” Wilson said. Driving the business and driving a big marketing idea can’t be mutually exclusive.
RETAIL MANAGEMENT SOFTWARE
MAY 13, 2025
But with rising competition, inflationary pressure, and shifting customer expectations, measuring success through retail KPIs is more critical than ever. For retailers in apparel, footwear, jewelry, sporting goods, specialty, home goods, and department stores, understanding performance at a granular level isnt just helpfulits essential.
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