Remove Advertising Remove Brand Management Remove Customer Experience Remove Returns
article thumbnail

Time to De-Uberize: the Hidden Power of Live Commerce

Retail TouchPoints

While they may be a little out of their depth in providing fast, commoditized experiences, they’ve been mastering creativity and emotion for the past 100 years. Most of them, of course, achieved their initial success through the use of creative advertising and storytelling, often in mass-market print and television.

article thumbnail

Brand Equity: What Is It & How Can It Affect Your Margins

Wiser

If you ensure that your brand name is memorable, this can lead to a higher level of market share for your business. This can be done in a variety of ways, such as interesting advertisements, stand-out logos, or an engaging and likable social media presence. ” This is the association that the brand has established for itself.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Social Media Factor: Amplifying Your Brand’s Impact

Wiser

Moreover, social media platforms provide brands with unique opportunities for tailored, targeted advertising. With a comprehensive understanding of these metrics, you can fine-tune your social media strategy, maximizing your return on investment and furthering sustainable business growth.

article thumbnail

Amplify Your eCommerce Results with High-Converting Retail Product Pages

Wiser

For brands whose products are sold through third-party online retailers, maintaining control over how their products are advertised can be challenging. Limited influence over product descriptions, images, and pricing can result in inconsistencies in brand messaging and customer experience.