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What is Price Management and Optimization?

Retalon

Before we go any further it is important to make a clear distinction between price management and price optimization : Price optimization is the process of identifying the optimal price point for any given product at any given location that will yield the highest profit. You cannot optimize prices without managing them, however.

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7 Price Planning Tips to Maximize Retail Profits (2020)

Retalon

may cover generic approaches to managing and optimizing price for any given product, but they don’t account for the most critical variables that determine your pricing success. Retailers who don’t account for these considerations often struggle with profitability. A discount store for bargain hunters?