Wiser

MAY 14, 2020

Mannequins are a staple of nearly every apparel retail store and for good reason. Clever visual merchandisers pose mannequins in interesting and unexpected ways to draw attention and break the status quo of otherwise passive shoppers. Even the kind of music you play in your stores says something about the merchandise and the brand.

Visual Merchandising

Wiser

DECEMBER 8, 2020

For example, in the grocery and apparel sectors, resets usually happen quarterly to ensure new seasonal products get greater prominence on shelves. Grocery and apparel are well-known for quarterly seasonal resets, but other verticals have to consider the time of year as well. Consider Cross-Merchandising Opportunities.

Cross Merchandising

Wiser

SEPTEMBER 12, 2022

Mannequins are a staple of nearly every apparel retail store and for good reason. And for the non-apparel retailers: How can you use mannequins to play with your customers’ expectations? Your merchandising strategy should take all of this into account when planning the visual display of your stores and digital channels.

Visual Merchandising

Retail Adventures

MARCH 21, 2022

Buying five apparel collections a year requires trips to numerous clothing trade shows, plus one in Europe – customers love that. She added apparel to the store after not being able to find clothing she wanted to be seen in. Customers and staff loved her new wardrobe, so those vendors became part of Leon & Lulu’s merchandise mix.

Apparel

Wiser

OCTOBER 2, 2020

Casey is one of the presenters today and he currently leads the shopper insights organization for strategic and national accounts at Clorox. To understand again, in this pandemic world, how might a better-executed planogram strategy across key channels and key accounts affect your situation positively. 3: Display Compliance.

Consumer