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From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. He said that DVF is an industry leader in “effortless femininity,” and that the two brands were a perfect fit, with aligned goals and objectives.

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First Nations artists, Pride and mental health: Volley talks collabs

Inside Retail

The brand recently teamed up with athleisure brand The Upside on vegan shoes and a tennis capsule that was on display at the Australian Open, and last year it worked with ice cream company Streets on a pair of summer shoes. In 2019, Volley’s brand manager John Szwede told News.com.au

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Hallenstein Brothers gets new CEO

Inside Retail

Brown has been a brand manager at True Alliance since 2009, most recently managing the Ben Sherman brand. In that role, he was responsible for product sourcing, buying, design, marketing, wholesale and retail sales, brand positioning and organisational development.

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POST COVID-19 Outlook on Sporting Goods Industry & Market Trends: The Good, The Bad and The Greatest Opportunities Ahead

RETAIL MANAGEMENT SOFTWARE

Industry Definition and Categories Sporting goods refer primarily to specialty articles like bicycles, camping equipment, exercise and fitness equipment, apparel, footwear and other goods and accessories. Products are sourced from sporting goods manufacturers, distributors and wholesalers and then sold to the general public via retail stores.