Small Biz Trends

JULY 8, 2021

The retail market size is continuously growing. According to a report from the National Retail Federation, the US retail sales in 2020 grew 6.7% trillion to GDP in 2020, reports the US Bureau of Economic Analysis. trillion during 2020 ( NRF ). And during the 4th quarter of 2020, the US retail reached $1.47

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail TouchPoints

NOVEMBER 10, 2023

While they are essentially the same thing, many industry experts believe the term “commerce media” offers a more accurate definition of what these new advertising platforms are able to do. Optimizing to transactions — that’s the unlock here,” said Quentin George, Partner at McKinsey and leader of the company’s Commerce Media Practice.

Advertising 257

Advertising Marketing Social Commerce Consumer 257

Retail TouchPoints

APRIL 13, 2021

During COVID-19, social networks became powerful vehicles for driving product awareness, education and, in some cases, real-time engagement and community building.; that’s why marketing teams are allocating more of their spend towards them. Listen to the session on demand.

Consumer 136

Consumer Payment Services Fulfillment Advertising 136