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Analysis: Why does Shein continue to escape scrutiny?

Inside Retail

In 2015, the Nanjing-based company shortened its brand name to Shein and adopted the slogan “She in, shine out”. None of this makes a difference to Shein’s Gen Z target market, who are often dealing with budget constraints and willing to put up with slow deliveries in order to get their hands on the latest fashions.

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How Cacolac Improved Product Availability and Sales with Wiser

Wiser

As the company prepares for a new era under the leadership of Christian Maviel in 2015, Cacolac is focusing on revitalizing its brand and expanding its presence, particularly in the Drive circuit—a crucial distribution channel for French grocery retail. Strong Results and Continued Growth The results speak for themselves.

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From frumpy to fashionable: the triumphant turnaround of M&S Clothing

Retail Gazette

In what the retailer called a “significant milestone for the category”, this autumn M&S unveiled its first dedicated menswear campaign since 2015. While its M&S Romford account, which has over 94,000 followers is another stand-out store, with some of its video racking up over 300,000 views on TikTok.

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