How Starbucks is Using Mobile Apps to Significantly Increase Sales
Indigo 9 Digital
MAY 10, 2023
By 2014 Starbucks had rolled out mobile pre-order and pay before it was common to do so. Customers using this feature can skip the line (most of the time) in store by placing their favourite order from the most convenient location whether that is at home or on the way to work. Back in 2009 it launched its mobile app.
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