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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

For example, by specifically retargeting those customers who had added to their online carts over the previous 30 days, and spotlighting the specific items they had browsed or put into their carts, Natori achieved a Return on Ad Spend (ROAS) of 943% in Q3 2023. It all began with Josie creating lingerie on her living room floor.)

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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

Consumers like to touch and feel products and let’s be honest returning online orders can be a hassle. Amazon started selling fresh food in 2007 but after ten years in the business it struggled to make its mark. Bras that customers try on and are returned are cleaned then donated by ThirdLove to charities that focus on women in need.