Salomon’s Graeme Moore: New stores, customers and accelerating growth in ANZ
Inside Retail
DECEMBER 3, 2024
In 1997, Adidas acquired the Salomon Group and its brands, Salomon, TaylorMade, Mavic, and Bonfire; but later sold the brand to Amer Sports in 2005. We want customers to feel and see the brand’s DNA through premium physical retail experiences and services, in our retail stores and key strategic wholesale partners.”
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