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How IoT is Transforming Digital Signage in Retail

Retail TouchPoints

For example, sensors tracking foot traffic and in-store behavior can influence the content shown on digital displays, delivering highly relevant messages to consumers. If a particular section of the store sees more traffic, a digital display could promote items from that section, creating a tailored shopping experience.

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Early holiday shopping boosts October retail sales

Mass Relators

WASHINGTON – Early holiday shopping helped boost retail sales in October, the National Retail Federation said on Tuesday. Retail sales data for October reflects the enduring strength of consumers’ finances and willingness to spend as the holiday season gets underway,” NRF President and CEO Matthew Shay said. year-over-year.

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NRF: Retail sales rebounded in March

Mass Relators

“After a disappointing February, there was a perfect alignment of factors supporting a surge in shopping in March. Even with some stimulus money going to savings, consumers’ finances are healthy, and they are willing to spend. Electronics and appliance stores were up 10.5% Health and personal care stores were up 5.7%