5 Holiday Trends to Watch Include Rise of ‘Couch Commerce,’ Curbside Pickup
Retail TouchPoints
DECEMBER 3, 2020
RetailNext found that Black Friday store traffic dropped by 48% year over year, with jewelry (-53.5%), footwear (-52.8%) and apparel (-50.2%) seeing the most significant drops. Adobe reports that the percentage of retailers offering curbside services also increased year over year, from 15% in 2019 to 23% this year.
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