Half of Brits shop for experience, not purchase, finds PPL PRS survey
A1 Retail
JUNE 2, 2025
The survey of 2,000 Brits found that the in-person retail industry shows no signs of disappearing, as just one percent of respondents claimed to shop purely online. So, how can retailers create the perfect atmosphere in-store to deliver on customer experience and keep shoppers loyal? Just one in 10 (10 percent) prefer a silent shop.
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