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e.l.f. Beauty’s Growth Formula: TikTok, Clean Products and a Clear Brand Mission

Retail TouchPoints

JANUARY 4, 2021

Beauty is riding high on seven consecutive quarters of net sales growth. Beauty leadership reported 7% year-over-year net sales growth , largely driven by the company’s “strength in digital” during the pandemic. Beauty and added two new brands, W3LL PEOPLE and Keys Soulcare, to its portfolio. Cosmetics to e.l.f. How is e.l.f.

Beauty and Health 264
Beauty and Health Consumer Health & Wellness Marketing 264
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Dilmah CEO Dilhan Fernando on how Gen Z is breathing new life into tea

Inside Retail

AUGUST 15, 2023

In the global tea category, we’re very much a speciality tea in a market that has become commoditised – and that was accelerated by the GFC, which led too many wonderful owner-operators and family-run businesses to change hands and so we’ve had the emergence of several large operations that control the category.

Beauty and Health 244
Beauty and Health Consumer Supermarket Marketing 244
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